Straightforward pricing. No surprises. No long-term contracts.
Every plan includes full setup, onboarding, and ongoing support. You don't manage anything.
Tier 1 — Missed Call Rescue
The wedge. 24/7 bilingual AI voice agent answers every inbound call you miss — books appointments, looks up customer history, transfers urgent calls to you. Missed-call SMS text-back catches anyone who hangs up. Atlantic Canada-trained voice persona for your brand.
+ one-time setup fee
Tier 2 — Essentials
The operations bundle. Everything in Tier 1 plus Lead Reply Engine (AI drafts every inbound form-reply with 3-step follow-up so leads never go cold) + CRM-Lite (Quotes → Orders → Invoices pipeline with branded PDFs + Stripe payment links). Average customer recovers $1,200–2,000/month in saved leads within 60 days.
+ one-time setup fee
Tier 3 — Growth Charter
The full system. Everything True North builds in one bundle: AI Secretary (24/7 bilingual calls) + Lead Reply Engine + CRM-Lite + AI Media Agent (multi-platform content + video) + Reputation Manager (auto-classify FB/IG comments + GBP reviews) + Smart-Launch Meta Ads + Client Portal + Industry Intelligence. Most popular tier for Atlantic Canada trades doing $500K–$2M revenue.
+ one-time setup fee (50% off for Charter clients)
MAX Custom — Multi-Location Enterprise
Enterprise-grade automation for multi-location trades businesses (3+ branches, $2M+ annual revenue). Everything in Growth Charter scaled across all locations, plus custom integrations (ServiceTitan, Jobber, Housecall Pro), bespoke workflow design, dedicated CSM, monthly performance reviews. Setup typically 30–60 days.
Setup fee:$1,500–$4,500 depending on scope · typical build ≈ $2,500 · exact number in your proposal
How much are missed calls costing you?
Plug in your numbers. The math is uncomfortable.
Your business
What that means
Annual revenue walking away from unanswered calls
-$78,000
Revenue we conservatively recover for you per year
+$39,000
(Assumes we capture half of the calls you currently miss)
Growth plan (12 mo)
$11,964
ROI multiple
3.3x
Estimates. Based on 260 working days/year and an assumption that 40% of missed callers would have booked. Your numbers will vary — we'll show you yours during the audit.
30 days to prove it. Or your setup fee is on us.
We stake our setup fee on three concrete outcomes. If any of them don't hit in your first 30 days, we refund your setup fee in full — no arguments, no fine print.
Paired with our month-to-month terms — you're never locked into anything that isn't working.
Frequently asked questions
Do I have to sign a long-term contract?
No. All plans are month-to-month. We earn your business every month.
What’s the setup fee?
Setup typically runs $1,500–$4,500 depending on how many systems you need and how complex your business is. A typical build is around $2,500. You get an exact number in your proposal — no surprises. Charter Program clients get 50% off setup.
What’s the Charter Program?
We cap new client onboarding at 10 Atlantic Canadian businesses per quarter so every build gets the attention it needs. Clients who join this quarter’s cohort (closes June 30) lock in 50% off setup and grandfathered monthly pricing — when we raise rates, yours doesn’t move.
What if I want to start small and add more later?
That’s exactly what most of our clients do. Start with Missed Call Rescue or Essentials, see the results, then upgrade when you’re ready.
Is the AI going to sound robotic to my customers?
No. Our AI voice assistants are built to sound natural and professional. Most callers don’t realize they’re talking to AI — they just know they got a helpful, friendly response.
What if it’s not working for me?
We stake our setup fee on a 30-day guarantee — every call answered, at least 5 qualified leads booked, and response time under 60 seconds. Miss any of those and your setup fee is refunded in full. Plus, no long-term contract — you’re never locked in.
10 new client spots — closes June 30, 2026.
We cap new onboarding at 10 Atlantic Canadian businesses per quarter so every build gets the attention it needs. Clients who join this cohort lock in Charter pricing — permanently.
50% off setup
One-time setup fee, halved
Rate locked for life
When we raise prices, yours doesn't
Priority support
Direct line, not a queue